Gale Comic

A digital story in Noir

The Gale team needed help to gain more traction for their comic. With such a unique art style and story finding their niche audience and building a dialogue with them was mission critical. We understood and provided them with a facilitated brand strategy session to help them out.


  • Brand strategy
  • Logo refresh
  • Website UI/UX

Subtle improvements, massive impact

One of the first actions from our strategy session was to clean up the comic wordmark and cover page typography for improved readability and cohesiveness with the art style.

One digital step at a time

Inspired by the art style and time period of the graphic novel we designed and developed a landing page to feature the video trailer while we develop the website.