The branding process is about your customer being at the center of everything, and then building around your own strength and their needs. Simple, straightforward, and designed based on common sense.
We start off with a with a fun facilitated workshop for you and your core team. This is how and where we get to know and understand who your customers are and what it is they need from you. During this process we’ll discover who your brand is through new understandings of your customers and business opportunities.
Now is the time for our creativity to really shine! We’ll turn all of our hard work and insights from the workshop into beautiful and effective pieces of communication. This phase is dedicated to playful experimentation and masterful execution to develop the look and feel that becomes a workhorse for your business.
Production and refinement
The vision for our brand comes to life, and with your feedback, we work towards refining the concepts and bringing them towards final production. We’re obsessed with the details, from print to digital we ensure that everything is on point, right down to the pixel.
Execute and measure
With an effective and beautiful brand identity in place, the work of growing your brand and building your brand's community begins. We don’t abandon you once the work is over, we stick around to help navigate the unknown, and provide insights & guidance as we track and observe the effectiveness of the execution strategy.